What’s highly viewable, user friendly, commands high RPM, and is taking the ad game by storm? You guessed it! Push-Up Ads are a type of highly demanded, rich media ad format that’s winning over Publishers around the globe. They are displayed as a nice-looking banner that sticks to the top or bottom of the screen. They remaining visible the entire time the user is on the page. Also, the reader can easily close the ad if their heart desires.
Why are Push Up Ads IT for Publishers?
Push-up ads are extremely visible and since they allow for multiple refreshes per pageviews you can get more impressions. This will most definitely boost your revenue! Check out all the sweet advantages that will for sure change your mind:
Easy Dismissal
One of the cool things about this type of format is that if the users don’t want them around, they have the option to easily close them. Enhance your brand reputation by prioritizing user comfort with our non-intrusive ads. With this added value, users are more likely to trust and favor your brand, fostering lasting connections.
High viewability
Push-Up ads remain sticky at the top or bottom of the website no matter how much the user scrolls up or down. This makes the ad highly visible the entire time it is displayed since it will be on viewport as long as the user is on the page and doesn’t close the position.
Allows for ad refresh
Ad refresh is a very nifty feature where every certain amount of time a viewable ad unit refreshes itself showing the user a brand-new ad. You gain new impressions on ads every 25-30 seconds and you know what that translates to 🤑💰 For example, if a user is on a page with an ad in viewport for 1 minute, that means they get to see 2 push up ads displayed during that time.
Easy to implement
Publishers don’t need to move a finger to implement this ad format on their website. We link it from our side next to the body tag of the page and from there we position it with CSS code so the ad sticks to the top or bottom of the screen.
Fun sized and UX optimized
Push Up ads are compact and very UX friendly! They are no more than 180px, but that doesn’t mean they are any less effective. On the contrary! Their size if perfect for causing an impact while not disturbing user experience at all. Also, the visitors are in full control the entire time to dismiss the ad or keep it there.
Join the high revenue conga line with Push-Up ads!
Push-Up ads are a must-have for your website. By counting on us at Refinery89 to implement this ad format for you, you’ll get access to our 25+ demand sources at the best CPMs. Leveraging Push-Up ads efficiency with our premium demand you’ll get the ultimate combination for an ad revenue boost! Also, you can now try our new 970×250 floorad that will be 50% in view and can be expanded when hovering it for Prebid and Amazon demand! (Only available for desktop).
