{"id":13595,"date":"2025-04-29T12:03:28","date_gmt":"2025-04-29T10:03:28","guid":{"rendered":"https:\/\/refinery89.com\/?p=13595"},"modified":"2025-07-31T17:38:14","modified_gmt":"2025-07-31T15:38:14","slug":"unlock-ad-revenue-growth-with-single-tag-and-rise","status":"publish","type":"post","link":"https:\/\/refinery89.com\/pt\/unlock-ad-revenue-growth-with-single-tag-and-rise\/","title":{"rendered":"Road to revenue growth! Unlock smarter ads with Single Tag and Rise"},"content":{"rendered":"

Editor\u2019s note: <\/strong>This article was written by Refinery89 and Rise<\/em><\/p>\n

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Connecting your site to great demand sources through an ad monetization solution is like having a friend who gets you into the VIP lounge with tons of perks. Accessing premium demand not only supercharges your ad revenue growth<\/strong>, but also improves your ad fill rate<\/a>, boosts your ad inventory\u2019s value, enhances your ad quality and offers better optimization opportunities.<\/p>\n

In order to grant our publishers nothing but the best tech for their ad strategies, we\u2019ve equipped our Single Tag leve,<\/a> ad monetization solution with high-quality technologies to drive their ad revenue to the max! For this, we joined forces with top-notch SSP<\/a> partners like Aumento<\/a> to provide our network with the best demand in town.<\/strong><\/p>\n

Rise is not just like any SSP. They are an AI-driven programmatic platform, offering premium technological solutions tailored to the evolving needs of modern publishers.<\/p>\n

Today, our spotlight shines on them. In this article, we\u2019ll dive deep into how together we can help you make the most of your ad inventory!<\/p>\n

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What is Rise?<\/strong><\/h2>\n

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Rise is a fellow SSP partner for us at Refinery89 who, through our Single Tag ad monetization solution, provides premium demand for our Publisher Network across multiple markets.<\/p>\n

Rise is an AI powerhouse in publicidade program\u00e1tica<\/a>, delivering cutting-edge technology that maximizes revenue and ad performance for publishers. Unlike traditional SSPs, Rise operates as an advanced AI-driven optimization layer, refining every aspect of programmatic auctions in real time. Their innovative qualities fit just right with what we look for in an SSP partner.<\/p>\n

To date, our Single Tag solution has integrated Rise\u2019s omnichannel SSP tech, LIFT. It\u2019s connected server-side in Xandr PSP and Amazon TAM<\/a>. Rise provides us with their premium demand<\/strong> for some of our top countries such as Germany, France, Italy and the BENELUX region for Display and Native ads.<\/p>\n

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How do we leverage Rise\u2019s LIFT to maximize ad revenue?\u00a0<\/strong><\/h2>\n

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LIFT is Rise\u2019s SSP solution designed to maximize demand competition<\/strong>. It\u2019s their own dynamic omnichannel SSP built to help publishers maximize revenue across every ad placement. By using AI-driven optimization, it streamlines inventory management, ensures optimal bid selection, and minimizes latency\u2014connecting seamlessly with premium demand sources. The result is stronger performance, smarter monetization and more consistent yield with every impression.<\/p>\n

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What benefits can our publishers enjoy by connecting to LIFT with our Single Tag?\u00a0<\/strong><\/h2>\n

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The collaboration between Rise and us at Refinery89 empowers publishers with next-level AI-driven auction management, helping them unlock new revenue potential while simplifying programmatic complexity.<\/strong><\/p>\n

By integrating our Single Tag with Rise\u2019s technology, our network can experience:<\/p>\n

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