{"id":13533,"date":"2025-04-22T10:54:20","date_gmt":"2025-04-22T08:54:20","guid":{"rendered":"https:\/\/refinery89.com\/?p=13533"},"modified":"2025-07-31T17:38:58","modified_gmt":"2025-07-31T15:38:58","slug":"monetize-trafego-de-adblock-com-refinery89-e-blockthrough","status":"publish","type":"post","link":"https:\/\/refinery89.com\/pt\/monetize-adblock-traffic-with-refinery89-and-blockthrough\/","title":{"rendered":"Enfrente bloqueadores de an\u00fancios como um campe\u00e3o com Refinery89 e Blockthrough!"},"content":{"rendered":"<p><em><b>Nota do editor: <\/b>Este artigo foi escrito pela Refinery89 e pela Blockthrough.<\/em><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p>O bloqueio de an\u00fancios n\u00e3o precisa ficar entre voc\u00ea e a receita de publicidade que voc\u00ea merece! E se houvesse uma maneira de contorn\u00e1-lo?<\/p>\n<p>Em nossa busca para fornecer \u00e0 nossa Rede de Publishers nada mais que a melhor tecnologia da gal\u00e1xia, fizemos parceria com lendas como <strong><a href=\"https:\/\/blockthrough.com\/\" target=\"_blank\" rel=\"noopener\">Blockthrough<\/a><\/strong> para equipar nossas solu\u00e7\u00f5es com tudo o que ela precisa para <strong>Aumente seus ganhos.<\/strong><\/p>\n<p>Entendemos que bloqueadores de an\u00fancios s\u00e3o um problema quando se trata de implementar a estrat\u00e9gia de an\u00fancios na qual voc\u00ea dedicou sua alma para criar. De acordo com nossos amigos da Blockthrough, n\u00e3o \u00e9 segredo que as editoras perdem bilh\u00f5es em bloqueio de an\u00fancios todos os anos. No entanto,<a href=\"https:\/\/acceptableads.com\/wp-content\/uploads\/2020\/07\/aa-ccm-benchmark-EN-2020-v1_0-1.pdf\" target=\"_blank\" rel=\"noopener\"> a maioria dos usu\u00e1rios de bloqueadores de an\u00fancios n\u00e3o odeia publicidade<\/a>\u2014eles simplesmente querem uma experi\u00eancia mais segura e menos interruptiva. O Blockthrough permite que os editores <strong>respeitosamente monetizar e engajar esses usu\u00e1rios com uma experi\u00eancia de an\u00fancio mais leve, ao mesmo tempo em que maximiza seu potencial de receita.<\/strong><\/p>\n<p>Vamos ver como eles fazem a m\u00e1gica deles!<\/p>\n<p>&nbsp;<\/p>\n<h2>O que \u00e9 Blockthrough?<\/h2>\n<p>&nbsp;<\/p>\n<p>Blockthrough \u00e9 um de nossos parceiros confi\u00e1veis de AdTech que oferece uma solu\u00e7\u00e3o exclusiva para enfrentar um dos maiores desafios da publicidade program\u00e1tica: bloqueadores de an\u00fancios. Sua tecnologia premiada \u00e9 a solu\u00e7\u00e3o de monetiza\u00e7\u00e3o de filtragem de an\u00fancios mais popular entre as 100 principais empresas dos EUA (Comscore) e se integra facilmente \u00e0 pilha de an\u00fancios existente de um editor. Ao veicular an\u00fancios que atendem aos<a href=\"https:\/\/acceptableads.com\/standard\/\" target=\"_blank\" rel=\"noopener\"> An\u00fancios Aceit\u00e1veis Padr\u00e3o<\/a>, possibilita que voc\u00ea, como editor, gere um fluxo previs\u00edvel de receita incremental que cresce com seu p\u00fablico.<\/p>\n<p>&nbsp;<\/p>\n<h2>Como o Blockthrough ajuda os Publishers da Refinery89?<\/h2>\n<p>&nbsp;<\/p>\n<p>Em nossa busca por uma solu\u00e7\u00e3o para <strong>traga aos nossos publishers uma receita incremental em seu tr\u00e1fego anteriormente n\u00e3o monetiz\u00e1vel com bloqueio de an\u00fancios.<\/strong>, n\u00e3o tivemos que pensar duas vezes quando se tratou de unir for\u00e7as com a Blockthrough. A tecnologia incr\u00edvel deles \u00e9 a nossa cara e era exatamente o que nossa rede precisava para alcan\u00e7ar um sucesso de monetiza\u00e7\u00e3o ainda maior!<\/p>\n<p>Desde a integra\u00e7\u00e3o do Blockthrough com nossa solu\u00e7\u00e3o de monetiza\u00e7\u00e3o de an\u00fancios Single Tag, nosso<strong>As editoras podem aproveitar o servidor de an\u00fancios e a oferta de demanda curada da Blockthrough para monetizar facilmente seu invent\u00e1rio, otimizar a integra\u00e7\u00e3o e simplificar o faturamento.\u00a0<\/strong><\/p>\n<p>Para otimizar ainda mais nossa solu\u00e7\u00e3o, a Blockthrough integrou fontes de demanda suplementares para n\u00f3s na Refinery89. Ao conectar novas fontes de demanda, os publishers em nossa rede se beneficiaram de maiores ganhos de receita com pouco ou nenhum esfor\u00e7o, tornando essa parceria memor\u00e1vel! Nas palavras de <strong>Rikki Decker, Head de Atendimento ao Cliente na Blockthrough:<\/strong><\/p>\n<p><i>\u201cValorizamos muito nossas parcerias com empresas inovadoras como a Refinery89, pois podemos colaborar de perto com base em um objetivo m\u00fatuo de fornecer novas solu\u00e7\u00f5es de monetiza\u00e7\u00e3o para editores. A Refinery89 tem sido uma \u00f3tima parceira para trabalhar e eles buscam constantemente novas maneiras de apoiar seus clientes. Atrav\u00e9s da nossa parceria, podemos oferecer acesso a um fluxo de receita incremental, ao mesmo tempo em que preservamos a experi\u00eancia do usu\u00e1rio e evitamos a rotatividade de usu\u00e1rios.\u201d\u00a0<\/i><\/p>\n<p>&nbsp;<\/p>\n<h2>O que se pode esperar da parceria entre Blockthrough e Refinery89 no futuro?<\/h2>\n<p>&nbsp;<\/p>\n<p>De agora em diante, nossos amigos da Blockthrough e n\u00f3s da Refinery89 continuaremos a buscar novas oportunidades de otimiza\u00e7\u00e3o e a integrar novos invent\u00e1rios para editores. A Blockthrough est\u00e1 atualmente desenvolvendo um sistema automatizado que apoiar\u00e1 o onboarding em massa de sites em autoatendimento, permitindo que parceiros como n\u00f3s monetizem nossa audi\u00eancia incremental de blocos de an\u00fancios em sites de cauda m\u00e9dia e longa com o m\u00ednimo de esfor\u00e7o.<\/p>\n<p>Quer saber mais sobre como podemos fazer maravilhas pelo seu jogo de monetiza\u00e7\u00e3o de an\u00fancios juntos?<a href=\"https:\/\/refinery89.com\/pt\/fale-conosco-refinery89\/\"> Entre em contato conosco!\u00a0<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Editor\u2019s note: This article was written by Refinery89 and Blockthrough. \u00a0 Ad blocking doesn\u2019t have to come in the way between you and the ad revenue you deserve! What if there was a way around it? In our quest to provide our Publisher Network with nothing but the best technology in the galaxy, we\u2019ve partnered [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":13534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22,14,297,12,20],"tags":[292,291,24,72],"class_list":["post-13533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","category-partner_solutions","category-partners","category-publishers","category-refinery-academy","tag-ad-block","tag-adtech-partner","tag-programmatic-advertising","tag-publishers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Monetize Adblock Traffic with R89 and Blockthrough<\/title>\n<meta name=\"description\" content=\"Who says ad blockers have to come in the way between you can high ad revenue? 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