{"id":16887,"date":"2026-07-28T15:28:36","date_gmt":"2026-07-28T13:28:36","guid":{"rendered":"https:\/\/refinery89.com\/?p=16887"},"modified":"2026-07-28T16:40:47","modified_gmt":"2026-07-28T14:40:47","slug":"dynamic-floor-pricing","status":"publish","type":"post","link":"https:\/\/refinery89.com\/pl\/dynamic-floor-pricing\/","title":{"rendered":"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue"},"content":{"rendered":"<p>Skre\u015bl to ze swojej listy \u017cycze\u0144: maksymalizacja wydajno\u015bci Twojego zasobu reklamowego bez konieczno\u015bci \u015bledzenia niezliczonej liczby zmiennych jest ju\u017c rzeczywisto\u015bci\u0105 dla publishers, kt\u00f3rzy korzystaj\u0105 z <a href=\"https:\/\/refinery89.com\/pl\/single-tag-wzrost-przychodow-reklamowych\/\" target=\"_blank\" rel=\"noopener\">Refinery89\u2019s Single Tag<\/a>Nasz zesp\u00f3\u0142 w\u0142a\u015bnie wprowadzi\u0142 now\u0105 <strong>Dynamic Floor Pricing<\/strong> funkcj\u0119, kt\u00f3ra umo\u017cliwia automatyczne dostosowywanie ceny minimalnej (floor price) za pomoc\u0105 optymalizacji opartych na AI, aby uzyska\u0107 maksymalny przych\u00f3d z reklam z ka\u017cdej ods\u0142ony.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Czym jest nowy system Dynamic Floor Pricing?<\/strong><\/h2>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Prosto od naszego zespo\u0142u deweloperskiego przedstawiamy <a href=\"https:\/\/refinery89.com\/pl\/ceny-minimalne-zwiekszaja-dochody-z-reklam-wydawcow\/\" target=\"_blank\" rel=\"noopener\">Floor Pricing<\/a> Si tratta di un sistema automatizzato basato sull'intelligenza artificiale che ottimizza in modo <strong>nieustannie optymalizuje floor price Twojego w\u0142asnego zasobu reklamowego. <\/strong>bez r\u0119cznej ingerencji.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Jak dzia\u0142a nowy system Dynamic Floor Pricing?<\/strong><\/h2>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Zamiast r\u0119cznie ustawia\u0107 sta\u0142y floor price dla ka\u017cdej witryny, algorytm uczy si\u0119, jaka jest optymalna cena dla ka\u017cdej kombinacji strony internetowej, umiejscowienia reklamy, kraju, urz\u0105dzenia, a nawet pory dnia. Nast\u0119pnie nieustannie dostosowuje t\u0119 cen\u0119 wraz ze zmieniaj\u0105cymi si\u0119 warunkami rynkowymi.\n\nW tym celu przeprowadza niewielkie, kontrolowane eksperymenty na oko\u0142o 10% ruchu w ci\u0105gu kilku sekund, oceniaj\u0105c, czy podniesienie lub obni\u017cenie floor price przynios\u0142oby wy\u017csze przychody bez znacz\u0105cego pogorszenia <a href=\"https:\/\/refinery89.com\/pl\/wskaznik-wypelnienia-reklam-u-wydawcow\/\" target=\"_blank\" rel=\"noopener\">wska\u017aniki wype\u0142nienia<\/a>. Based on the results, it adjusts the\u00a0main\u00a0price accordingly.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Jak Dynamic Floor Pricing przynosi korzy\u015bci publishers?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>Nowa funkcja Dynamic Floor Pricing w Single Tag umo\u017cliwia automatyczne dostosowywanie floor price na podstawie danych uzyskanych dzi\u0119ki zautomatyzowanym testom opartym na AI. Eliminuje to konieczno\u015b\u0107 r\u0119cznego wprowadzania zmian i pomaga poprawi\u0107 fill rate, zoptymalizowa\u0107 <a href=\"https:\/\/refinery89.com\/pl\/optymalizacja-uzysku\/\" target=\"_blank\" rel=\"noopener\">yield<\/a>i zwi\u0119kszy\u0107 swoje przychody. Oto niekt\u00f3re z jego g\u0142\u00f3wnych zalet:<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Maksymalizacja przychod\u00f3w<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>System znajduje floor price, kt\u00f3ry maksymalizuje r\u00f3wnowag\u0119 mi\u0119dzy cen\u0105 a fill rate. Nie szuka po prostu <a href=\"https:\/\/refinery89.com\/pl\/wszystko-o-koszcie-za-tysiac-wyswietlen-cpm\/\">CPM<\/a>lecz optymaln\u0105 r\u00f3wnowag\u0119 mi\u0119dzy cen\u0105, jak\u0105 rynek jest got\u00f3w zap\u0142aci\u0107, a jak najwi\u0119ksz\u0105 liczb\u0105 wype\u0142nionych wy\u015bwietle\u0144.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Automatyczne aktualizacje oparte na danych<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>Warunki rynkowe stale zmieniaj\u0105 si\u0119 w zale\u017cno\u015bci od pory dnia, urz\u0105dzenia i lokalizacji geograficznej, co sprawia, \u017ce utrzymanie sta\u0142ego, naprawd\u0119 skutecznego floor price jest bardzo trudne. Nasz system nieustannie dostosowuje te warto\u015bci, wykorzystuj\u0105c rzeczywiste dane uzyskane dzi\u0119ki zautomatyzowanym testom.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>W pe\u0142ni zautomatyzowana optymalizacja<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>Ty, jako publisher, nie musisz kiwn\u0105\u0107 palcem. Nowy system Dynamic Floor Pricing nie wymaga \u017cadnej konfiguracji. Co wi\u0119cej, okre\u015bla optymalny floor price niezale\u017cnie od konfiguracji pocz\u0105tkowej, poniewa\u017c dzia\u0142a w tle.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Jak w pe\u0142ni wykorzysta\u0107 mo\u017cliwo\u015bci Dynamic Floor Pricing?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>Na tym etapie mo\u017cesz praktycznie usi\u0105\u015b\u0107 i si\u0119 zrelaksowa\u0107. Skoro ju\u017c wiesz, \u017ce nowa funkcja Dynamic Floor Pricing jest gotowa zwi\u0119kszy\u0107 Twoje przychody z reklam, mo\u017cesz zastanawia\u0107 si\u0119, jak w pe\u0142ni wykorzysta\u0107 jej mo\u017cliwo\u015bci. Jest kilka element\u00f3w, kt\u00f3re mo\u017cesz dostosowa\u0107 na swojej stronie internetowej, aby system dzia\u0142a\u0142 z pe\u0142nym potencja\u0142em. Zobaczmy, co mo\u017cesz zrobi\u0107:<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Aktywny Geotag<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>Nasz <a href=\"https:\/\/refinery89.com\/pl\/czym-jest-geoznacznik\/\">Geotag<\/a> pomaga optymalizowa\u0107 Tw\u00f3j zas\u00f3b reklamowy wed\u0142ug kraju, dlatego im dok\u0142adniejszy jest sygna\u0142 geograficzny, tym bardziej szczeg\u00f3\u0142owy i precyzyjny mo\u017ce by\u0107 floor price.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Wystarczaj\u0105cy wolumen ruchu<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>System potrzebuje odpowiedniej liczby wy\u015bwietle\u0144, aby wyniki by\u0142y istotne statystycznie. Umiejscowienia z niewielkim ruchem b\u0119d\u0105 optymalizowane d\u0142u\u017cej lub w niekt\u00f3rych przypadkach mog\u0105 nie spe\u0142nia\u0107 wymaga\u0144, aby algorytm m\u00f3g\u0142 na nich dzia\u0142a\u0107.\n\nJe\u015bli chcesz zwi\u0119kszy\u0107 liczb\u0119 wy\u015bwietle\u0144, zapoznaj si\u0119 z naszymi rekomendacjami dotycz\u0105cymi <a href=\"https:\/\/refinery89.com\/pl\/jak-zwiekszyc-ruch-organiczny\/\" target=\"_blank\" rel=\"noopener\">how to increase your organic traffic<\/a>A je\u015bli dodatkowo chcesz poprawi\u0107 widoczno\u015b\u0107 swoich tre\u015bci w wynikach opartych na AI, zajrzyj r\u00f3wnie\u017c do przewodnika <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide?hl=en\" target=\"_blank\" rel=\"noopener\">Google<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Dynamic Floor Pricing w dzia\u0142aniu<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>Ka\u017cda dobra historia potrzebuje przyk\u0142adu sukcesu. Przetestowali\u015bmy now\u0105 funkcj\u0119 Dynamic Floor Pricing w naszej Publisher Network, a jej wp\u0142yw by\u0142 bardzo wyra\u017any.\n\nWyniki pokazuj\u0105 znaczn\u0105 popraw\u0119 efektywno\u015bci monetyzacji, umo\u017cliwiaj\u0105c publishers osi\u0105gni\u0119cie nawet 10% \u015bredniego wzrostu RPM w naszej sieci.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Co przyniesie przysz\u0142o\u015b\u0107 dla Dynamic Floor Pricing?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>Obecnie system Dynamic Floor Pricing jest ju\u017c aktywny i monitorowany w ca\u0142ej naszej Publisher Network.\n\nW kolejnych etapach rozwoju b\u0119dzie uwzgl\u0119dnia\u0142 informacje w czasie rzeczywistym dotycz\u0105ce aktywno\u015bci kupuj\u0105cych, historyczne wzorce wydajno\u015bci oraz szerszy obraz warunk\u00f3w rynkowych. Celem jest, aby system przesta\u0142 jedynie reagowa\u0107 na dane z przesz\u0142o\u015bci i by\u0142 w stanie przewidywa\u0107, jak b\u0119dzie wygl\u0105da\u0107 kolejna aukcja<\/p>\n<p>B\u0105d\u017a pierwszym, kt\u00f3ry pozna wszystkie nowo\u015bci, subskrybuj\u0105c nasz <a href=\"https:\/\/refinery89.com\/pl\/refinery-newsletter\/\" target=\"_blank\" rel=\"noopener\">Biuletyn<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Dowiedz si\u0119 wi\u0119cej o Dynamic Floor Pricing<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>System Dynamic Floor Pricing jest oficjalnie kluczow\u0105 funkcj\u0105 Single Tag firmy Refinery89. Jest ju\u017c aktywny, aby maksymalizowa\u0107 yield, poprawia\u0107 fill rate i uzyskiwa\u0107 najwi\u0119ksz\u0105 warto\u015b\u0107 z ka\u017cdej ods\u0142ony. \u015aled\u017a rozw\u00f3j algorytmu Dynamic Floor Pricing, oszcz\u0119dzaj\u0105c czas na tworzenie jeszcze lepszych tre\u015bci ju\u017c dzi\u015b. Zostaw optymalizacj\u0119 strategii reklamowej nam!<\/p>\n<p><a href=\"https:\/\/refinery89.com\/pl\/zacznij-optymalizowac-przychody-reklamowe\/\" target=\"_blank\" rel=\"noopener\">Skontaktuj si\u0119 ze swoim Publisher Success Managerem<\/a> je\u015bli masz jakiekolwiek pytania dotycz\u0105ce tego, jak nowy system Dynamic Floor Pricing mo\u017ce poprawi\u0107 wyniki monetyzacji Twoich reklam.<a href=\"https:\/\/refinery89.com\/pl\/bezplatny-audyt-strony-internetowej-aby-zmaksymalizowac-przychody-z-reklam\/\" target=\"_blank\" rel=\"noopener\"> odkryj spersonalizowane rekomendacje dotycz\u0105ce tego, jak uzyska\u0107 najwi\u0119ksz\u0105 warto\u015b\u0107 z Twojego zasobu reklamowego.<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Scratch this out of your wish list: Maximizing your ad inventory\u2019s yield without keeping an eye on endless variables is now a reality for publishers using Refinery89\u2019s Single Tag. Our team has just launched the new Dynamic Floor Pricing feature that allows you to automatically adjust through AI-powered optimizations your floor price to get the [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":16897,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22,12,11],"tags":[26,71,24,72,84],"class_list":["post-16887","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","category-publishers","category-solutions","tag-ad-monetization","tag-ad-tech","tag-programmatic-advertising","tag-publishers","tag-single-tag"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue<\/title>\n<meta name=\"description\" content=\"See how Single Tag&#039;s new Dynamic Floor Pricing feature delivers up to 10% RPM uplift for publishers through AI-driven optimization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/refinery89.com\/pl\/dynamic-floor-pricing\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue\" \/>\n<meta property=\"og:description\" content=\"See how Single Tag&#039;s new Dynamic Floor Pricing feature delivers up to 10% RPM uplift for publishers through AI-driven optimization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/refinery89.com\/pl\/dynamic-floor-pricing\/\" \/>\n<meta property=\"og:site_name\" content=\"Refinery89\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Refinery89\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-28T13:28:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-28T14:40:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/07\/Blog-Post_Floor-Pricing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Sim\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@refinery89\" \/>\n<meta name=\"twitter:site\" content=\"@refinery89\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Sim\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/\"},\"author\":{\"name\":\"Patricia Sim\u00f3n\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\"},\"headline\":\"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue\",\"datePublished\":\"2026-07-28T13:28:36+00:00\",\"dateModified\":\"2026-07-28T14:40:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/\"},\"wordCount\":869,\"publisher\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Blog-Post_Floor-Pricing.jpg\",\"keywords\":[\"Ad Monetization\",\"Ad Tech\",\"Programmatic Advertising\",\"Publishers\",\"Single Tag\"],\"articleSection\":[\"Company News\",\"News\",\"Publishers\",\"Solutions\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/\",\"url\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/\",\"name\":\"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Blog-Post_Floor-Pricing.jpg\",\"datePublished\":\"2026-07-28T13:28:36+00:00\",\"dateModified\":\"2026-07-28T14:40:47+00:00\",\"description\":\"See how Single Tag's new Dynamic Floor Pricing feature delivers up to 10% RPM uplift for publishers through AI-driven optimization.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Blog-Post_Floor-Pricing.jpg\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/Blog-Post_Floor-Pricing.jpg\",\"width\":800,\"height\":550,\"caption\":\"Dynamic Floor Pricing: New Single Tag feature\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/dynamic-floor-pricing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/refinery89.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#website\",\"url\":\"https:\\\/\\\/refinery89.com\\\/\",\"name\":\"Refinery89\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/refinery89.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\",\"name\":\"Refinery89\",\"alternateName\":\"R89\",\"url\":\"https:\\\/\\\/refinery89.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/r89-thumbnail.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/r89-thumbnail.png\",\"width\":200,\"height\":200,\"caption\":\"Refinery89\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Refinery89\\\/\",\"https:\\\/\\\/x.com\\\/refinery89\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/refinery89\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@refinery89\",\"https:\\\/\\\/www.instagram.com\\\/refinery_89\\\/\",\"https:\\\/\\\/www.reddit.com\\\/user\\\/Refinery89\\\/\",\"https:\\\/\\\/share.google\\\/K8hFf3ktmUrTi1XCa\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\",\"name\":\"Patricia Sim\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"caption\":\"Patricia Sim\u00f3n\"},\"description\":\"Patricia Sim\u00f3n is Refinery89\u2019s Inbound and Content Specialist. With expertise in digital marketing, SEO, and ad tech trends, Patricia creates content that translates complex programmatic advertising topics into actionable insights, empowering publishers and advertisers to thrive.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/patriciasimonmarketing\\\/\"],\"url\":\"https:\\\/\\\/refinery89.com\\\/pl\\\/author\\\/patri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue","description":"Zobacz, jak nowa funkcja Dynamic Floor Pricing w Single Tag zapewnia publishers wzrost RPM nawet o 10% dzi\u0119ki optymalizacji opartej na AI.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/refinery89.com\/pl\/dynamic-floor-pricing\/","og_locale":"pl_PL","og_type":"article","og_title":"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue","og_description":"See how Single Tag's new Dynamic Floor Pricing feature delivers up to 10% RPM uplift for publishers through AI-driven optimization.","og_url":"https:\/\/refinery89.com\/pl\/dynamic-floor-pricing\/","og_site_name":"Refinery89","article_publisher":"https:\/\/www.facebook.com\/Refinery89\/","article_published_time":"2026-07-28T13:28:36+00:00","article_modified_time":"2026-07-28T14:40:47+00:00","og_image":[{"width":800,"height":550,"url":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/07\/Blog-Post_Floor-Pricing.jpg","type":"image\/jpeg"}],"author":"Patricia Sim\u00f3n","twitter_card":"summary_large_image","twitter_creator":"@refinery89","twitter_site":"@refinery89","twitter_misc":{"Napisane przez":"Patricia Sim\u00f3n","Szacowany czas czytania":"4 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#article","isPartOf":{"@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/"},"author":{"name":"Patricia Sim\u00f3n","@id":"https:\/\/refinery89.com\/#\/schema\/person\/73d11fd427b79cf70aa553e3b9d33f7d"},"headline":"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue","datePublished":"2026-07-28T13:28:36+00:00","dateModified":"2026-07-28T14:40:47+00:00","mainEntityOfPage":{"@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/"},"wordCount":869,"publisher":{"@id":"https:\/\/refinery89.com\/#organization"},"image":{"@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#primaryimage"},"thumbnailUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/07\/Blog-Post_Floor-Pricing.jpg","keywords":["Ad Monetization","Ad Tech","Programmatic Advertising","Publishers","Single Tag"],"articleSection":["Company News","News","Publishers","Solutions"],"inLanguage":"pl-PL"},{"@type":"WebPage","@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/","url":"https:\/\/refinery89.com\/dynamic-floor-pricing\/","name":"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue","isPartOf":{"@id":"https:\/\/refinery89.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#primaryimage"},"image":{"@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#primaryimage"},"thumbnailUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/07\/Blog-Post_Floor-Pricing.jpg","datePublished":"2026-07-28T13:28:36+00:00","dateModified":"2026-07-28T14:40:47+00:00","description":"Zobacz, jak nowa funkcja Dynamic Floor Pricing w Single Tag zapewnia publishers wzrost RPM nawet o 10% dzi\u0119ki optymalizacji opartej na AI.","breadcrumb":{"@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/refinery89.com\/dynamic-floor-pricing\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#primaryimage","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/07\/Blog-Post_Floor-Pricing.jpg","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/07\/Blog-Post_Floor-Pricing.jpg","width":800,"height":550,"caption":"Dynamic Floor Pricing: New Single Tag feature"},{"@type":"BreadcrumbList","@id":"https:\/\/refinery89.com\/dynamic-floor-pricing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/refinery89.com\/"},{"@type":"ListItem","position":2,"name":"New AI-Driven Dynamic Floor Pricing for Maximizing Ad Revenue"}]},{"@type":"WebSite","@id":"https:\/\/refinery89.com\/#website","url":"https:\/\/refinery89.com\/","name":"Refinery89","description":"","publisher":{"@id":"https:\/\/refinery89.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/refinery89.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/refinery89.com\/#organization","name":"Refinery89","alternateName":"R89","url":"https:\/\/refinery89.com\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/refinery89.com\/#\/schema\/logo\/image\/","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/08\/r89-thumbnail.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/08\/r89-thumbnail.png","width":200,"height":200,"caption":"Refinery89"},"image":{"@id":"https:\/\/refinery89.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Refinery89\/","https:\/\/x.com\/refinery89","https:\/\/www.linkedin.com\/company\/refinery89\/","https:\/\/www.youtube.com\/@refinery89","https:\/\/www.instagram.com\/refinery_89\/","https:\/\/www.reddit.com\/user\/Refinery89\/","https:\/\/share.google\/K8hFf3ktmUrTi1XCa"]},{"@type":"Person","@id":"https:\/\/refinery89.com\/#\/schema\/person\/73d11fd427b79cf70aa553e3b9d33f7d","name":"Patricia Sim\u00f3n","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","caption":"Patricia Sim\u00f3n"},"description":"Patricia Sim\u00f3n jest Specjalistk\u0105 ds. Inbound Marketingu i Tre\u015bci w Refinery89. Posiadaj\u0105c wiedz\u0119 z zakresu marketingu cyfrowego, SEO i trend\u00f3w w bran\u017cy ad tech, Patricia tworzy tre\u015bci, kt\u00f3re przek\u0142adaj\u0105 z\u0142o\u017cone zagadnienia programmatic advertising na praktyczne wskaz\u00f3wki, umo\u017cliwiaj\u0105c wydawcom i reklamodawcom rozw\u00f3j.","sameAs":["https:\/\/www.linkedin.com\/in\/patriciasimonmarketing\/"],"url":"https:\/\/refinery89.com\/pl\/author\/patri\/"}]}},"_links":{"self":[{"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/posts\/16887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/comments?post=16887"}],"version-history":[{"count":6,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/posts\/16887\/revisions"}],"predecessor-version":[{"id":16896,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/posts\/16887\/revisions\/16896"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/media\/16897"}],"wp:attachment":[{"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/media?parent=16887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/categories?post=16887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/refinery89.com\/pl\/wp-json\/wp\/v2\/tags?post=16887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}