{"id":13533,"date":"2025-04-22T10:54:20","date_gmt":"2025-04-22T08:54:20","guid":{"rendered":"https:\/\/refinery89.com\/?p=13533"},"modified":"2025-07-31T17:38:58","modified_gmt":"2025-07-31T15:38:58","slug":"monetizzare-il-traffico-con-adblock-con-refinery89-e-blockthrough","status":"publish","type":"post","link":"https:\/\/refinery89.com\/it\/monetize-adblock-traffic-with-refinery89-and-blockthrough\/","title":{"rendered":"Affronta gli ad blocker come un campione con Refinery89 e Blockthrough!"},"content":{"rendered":"

Nota dell'editore: <\/b>Questo articolo \u00e8 stato scritto da Refinery89 e Blockthrough.<\/em><\/p>\n

\u00a0<\/span><\/p>\n

Il blocco degli annunci non deve frapporsi tra te e le entrate pubblicitarie che meriti! E se ci fosse un modo per aggirarlo?<\/p>\n

Nella nostra ricerca per fornire alla nostra Rete di Editori nient'altro che la migliore tecnologia della galassia, abbiamo collaborato con leggende come Bloccato<\/a><\/strong> per dotare le nostre soluzioni di tutto il necessario per aumenta i tuoi guadagni.<\/strong><\/p>\n

Comprendiamo che gli ad blocker rappresentino un problema quando si tratta di implementare la strategia pubblicitaria che hai messo anima e corpo a creare. Secondo i nostri amici di Blockthrough, non \u00e8 un segreto che gli editori perdano miliardi ogni anno a causa del blocco degli annunci. Tuttavia, la maggior parte degli utenti che usano un ad-blocker non odia la pubblicit\u00e0<\/a>\u2014vogliono semplicemente un'esperienza pi\u00f9 sicura e meno interruttiva. Blockthrough consente agli editori di monetizzare in modo rispettoso e coinvolgere questi utenti con un'esperienza pubblicitaria pi\u00f9 leggera, massimizzando al contempo il loro potenziale di guadagno.<\/strong><\/p>\n

Vediamo come fanno la loro magia!<\/p>\n

 <\/p>\n

Cos'\u00e8 Blockthrough?<\/h2>\n

 <\/p>\n

Blockthrough \u00e8 uno dei nostri partner AdTech affidabili che offre una soluzione unica per contrastare una delle maggiori sfide della pubblicit\u00e0 programmatica: gli ad blocker. La loro pluripremiata tecnologia \u00e8 la soluzione di monetizzazione con filtro pubblicitario pi\u00f9 diffusa tra le Comscore-100 statunitensi e si integra facilmente nello stack pubblicitario esistente di un editore. Servendo annunci che soddisfano i Standard per gli Annunci Accettabili<\/a>, ti consente come editore di generare un flusso prevedibile di entrate incrementali che cresce con il tuo pubblico.<\/p>\n

 <\/p>\n

In che modo Blockthrough aiuta gli editori di Refinery89?<\/h2>\n

 <\/p>\n

Nella nostra ricerca di una soluzione per portiamo ai nostri editori entrate incrementali sul loro traffico bloccato dagli ad-blocker precedentemente non monetizzabile<\/strong>, non ci abbiamo pensato due volte quando si \u00e8 trattato di unire le forze con Blockthrough. La loro incredibile tecnologia \u00e8 esattamente quello che cercavamo ed era proprio ci\u00f2 di cui la nostra rete aveva bisogno per raggiungere un successo di monetizzazione ancora maggiore!<\/p>\n

Da quando abbiamo integrato Blockthrough con la nostra soluzione di monetizzazione pubblicitaria Single Tag, il nostroGli editori possono sfruttare l'Ad Server di Blockthrough e l'offerta di domanda curata per monetizzare facilmente il loro inventario, semplificare l'onboarding e ottimizzare la fatturazione.\u00a0<\/strong><\/p>\n

Per ottimizzare ulteriormente la nostra soluzione, Blockthrough ha integrato sorgenti di domanda supplementari per noi su Refinery89. Collegando nuove sorgenti di domanda, gli editori della nostra rete hanno beneficiato di maggiori ricavi con uno sforzo minimo o nullo, rendendo questa partnership memorabile! Nelle parole di Rikki Decker, Responsabile dei Servizi Clienti presso Blockthrough:<\/strong><\/p>\n

\u201cApprezziamo molto le nostre partnership con aziende innovative come Refinery89 perch\u00e9 possiamo collaborare a stretto contatto sulla base di un obiettivo comune: fornire nuove soluzioni di monetizzazione per gli editori. Refinery89 \u00e8 stato un ottimo partner con cui lavorare e sono costantemente alla ricerca di nuovi modi per supportare i propri clienti. Attraverso la nostra partnership, possiamo offrire l'accesso a un flusso di entrate incrementale, preservando al contempo l'esperienza utente ed evitando l'abbandono dei clienti.\u201d\u00a0<\/i><\/p>\n

 <\/p>\n

Cosa ci si pu\u00f2 aspettare in futuro dalla partnership tra Blockthrough e Refinery89?<\/h2>\n

 <\/p>\n

In futuro, i nostri amici di Blockthrough e noi di Refinery89 continueremo a cercare nuove opportunit\u00e0 di ottimizzazione e a integrare nuovi inventari per gli editori. Blockthrough sta attualmente sviluppando un sistema automatizzato che supporter\u00e0 l'integrazione di massa self-service dei siti, consentendo a partner come noi di monetizzare il nostro pubblico incrementale di blocchi pubblicitari su siti mid- e long-tail con il minimo sforzo.<\/p>\n

Vuoi saperne di pi\u00f9 su come possiamo fare grandi cose per il tuo gioco di monetizzazione degli annunci insieme? Contattaci!\u00a0<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Editor\u2019s note: This article was written by Refinery89 and Blockthrough. \u00a0 Ad blocking doesn\u2019t have to come in the way between you and the ad revenue you deserve! What if there was a way around it? In our quest to provide our Publisher Network with nothing but the best technology in the galaxy, we\u2019ve partnered […]<\/p>\n","protected":false},"author":19,"featured_media":13534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22,14,297,12,20],"tags":[292,291,24,72],"class_list":["post-13533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","category-partner_solutions","category-partners","category-publishers","category-refinery-academy","tag-ad-block","tag-adtech-partner","tag-programmatic-advertising","tag-publishers"],"yoast_head":"\nMonetize Adblock Traffic with R89 and Blockthrough<\/title>\n<meta name=\"description\" content=\"Who says ad blockers have to come in the way between you can high ad revenue? 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