{"id":14150,"date":"2025-07-17T10:39:00","date_gmt":"2025-07-17T08:39:00","guid":{"rendered":"https:\/\/refinery89.com\/?p=14150"},"modified":"2025-09-30T15:55:49","modified_gmt":"2025-09-30T13:55:49","slug":"mejorando-la-relevancia-de-los-anuncios-con-refinery89-y-ogury","status":"publish","type":"post","link":"https:\/\/refinery89.com\/es\/enhancing-ad-relevance-with-refinery89-and-ogury\/","title":{"rendered":"La coincidencia perfecta de anuncios: Mejora de la relevancia de los anuncios con Refinery89 y Ogury"},"content":{"rendered":"

Nota del editor: Este art\u00edculo fue coescrito por Refinery89 y Ogury.<\/strong><\/span><\/p>\n

 <\/p>\n

Mostrar anuncios personalizados para tus visitantes es la guinda del pastel de un sitio web. La relevancia de los anuncios tiene un impacto positivo en la experiencia de tus consumidores, manteniendo a tu audiencia m\u00e1s comprometida, mejorando el rendimiento de los anuncios y tus ingresos publicitarios. \u00bfQu\u00e9 m\u00e1s se puede decir?<\/p>\n

En Refinery89, tenemos la responsabilidad de mejorar tus oportunidades de monetizaci\u00f3n de anuncios con facilidad a trav\u00e9s de nuestro Single Tag<\/a> soluci\u00f3n. Acceder a la demanda premium que ofrece anuncios relevantes para sus consumidores es clave para lograr esto, por lo que nos hemos asociado con la sensaci\u00f3n global de AdTech, Ogury<\/a>. Durante a\u00f1os, han estado operando en 19 pa\u00edses, ofreciendo colocaci\u00f3n inteligente de anuncios. Por supuesto, ten\u00edamos que subirnos a ese tren para nuestros publishers.<\/p>\n

Veamos c\u00f3mo trabajamos juntos para ayudarte a obtener los mejores resultados en tu estrategia con gran demanda.<\/p>\n

 <\/p>\n

\u00bfQu\u00e9 es Ogury?<\/b><\/h2>\n

 <\/p>\n

Ogury<\/span><\/a> es uno de nuestros m\u00e1s valorados\u00a0 Socios de demanda<\/a>, aportando una capa excepcional de calidad a nuestra pila de Header Bidding desde 2022. Como l\u00edder global de AdTech, Ogury se especializa en soluciones de Publicidad Personalizada basadas en la privacidad desde el dise\u00f1o, sirviendo a marcas, agencias y publishers, con un enfoque en la segmentaci\u00f3n de personas en lugar de individuos.<\/p>\n

A trav\u00e9s de nuestra soluci\u00f3n Single Tag, los publishers pueden conectar con la demanda premium de Ogury de los anunciantes m\u00e1s grandes del mundo, obteniendo acceso a campa\u00f1as de alto valor en un entorno seguro para la marca, al tiempo que aprovechan su segmentaci\u00f3n \u00fanica basada en personas. Estas Personas<\/a> est\u00e1n meticulosamente elaborados a partir de millones de encuestas de clientes autodeclaradas, enriquecidos con miles de millones de puntos de datos de alta calidad y refinados por IA. El resultado es incomparable: inteligencia de audiencia y rendimiento publicitario, estableciendo un nuevo punto de referencia en la industria.<\/p>\n

 <\/p>\n

C\u00f3mo Nuestra Asociaci\u00f3n con Ogury Eleva la Estrategia de Monetizaci\u00f3n de Nuestros Publishers<\/b><\/h2>\n

 <\/p>\n

Ogury potencia nuestra red de publishers con un enfoque de monetizaci\u00f3n a prueba de futuro, construido sobre la privacidad y el rendimiento. Su segmentaci\u00f3n basada en personas ofrece anuncios relevantes sin depender de identificadores individuales, garantizando la direccionabilidad incluso en entornos sin cookies. Los anuncios basados en personas son m\u00e1s relevantes para los consumidores, lo que hace que la colocaci\u00f3n de anuncios sea m\u00e1s inteligente, menos intrusiva y mejore la experiencia del usuario.<\/p>\n

Combinado con formatos pr\u00e9mium, optimizados por IA, de demanda y de alta calidad de rich media, como el banner Sticky, f\u00e1cil de usar, Ogury ayuda a maximizar los ingresos al tiempo que protege la experiencia del usuario.<\/p>\n

\"<\/i>En Ogury, estamos dedicados a remodelar la publicidad digital con un enfoque basado en la privacidad y en la personalidad que respeta a los consumidores al tiempo que impulsa resultados medibles para los publishers. Nuestra asociaci\u00f3n con Refinery89 extiende esta visi\u00f3n, brindando demanda de alta calidad, formatos impactantes y oportunidades de monetizaci\u00f3n sostenibles a su red de editores en todo el mundo. \u2013 <\/i>Benjamin Lanfry, Director de Cadena de Suministro y Operaciones en Ogury.<\/p><\/blockquote>\n

 <\/p>\n

\u00bfQu\u00e9 le depara el futuro a nuestros publishers conectados a Ogury a trav\u00e9s de Single Tag?<\/b><\/h2>\n

 <\/p>\n

A medida que continuamos expandi\u00e9ndonos a nuevos mercados, profundizaremos nuestra asociaci\u00f3n con Ogury para hacer que la demanda premium sea a\u00fan m\u00e1s accesible a trav\u00e9s de nuestra soluci\u00f3n de monetizaci\u00f3n de anuncios de etiqueta \u00fanica. Al integrar la demanda de alta calidad de Ogury, empoderamos a los publishers con colocaciones de anuncios m\u00e1s inteligentes y efectivas que generan ingresos m\u00e1s s\u00f3lidos.<\/p>\n

Juntos, combinamos tecnolog\u00eda de vanguardia con un profundo conocimiento de las preferencias del consumidor para ayudar a los publishers a prosperar en un panorama digital en constante evoluci\u00f3n. Nuestro enfoque compartido en soluciones sostenibles y centradas en la privacidad garantiza que los publishers puedan construir un crecimiento a largo plazo.<\/p>\n

Cont\u00e1ctanos para saber c\u00f3mo integrar la Etiqueta \u00danica en tu sitio web y desbloquear los beneficios de la demanda premium de Ogury.<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Editor\u2019s note: This article was co-written by Refinery89 and Ogury   Serving ads tailored to your visitors is the icing on the cake for a website. Ad relevance positively impacts your consumer experience, keeping your audience more engaged, improving ad performance, and your ad revenue. What else is there to say? At Refinery89, we have […]<\/p>\n","protected":false},"author":19,"featured_media":14158,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22,14,297,12,20],"tags":[26,24,283],"class_list":["post-14150","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","category-partner_solutions","category-partners","category-publishers","category-refinery-academy","tag-ad-monetization","tag-programmatic-advertising","tag-ssp"],"yoast_head":"\nEnhancing Ad Relevance with Refinery89 and Ogury<\/title>\n<meta name=\"description\" content=\"Ad relevance drives revenue. Discover how our partnership with Ogury empowers publishers with smarter ad monetization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/refinery89.com\/es\/mejorando-la-relevancia-de-los-anuncios-con-refinery89-y-ogury\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Enhancing Ad Relevance with Refinery89 and Ogury\" \/>\n<meta property=\"og:description\" content=\"Ad relevance drives revenue. Discover how our partnership with Ogury empowers publishers with smarter ad monetization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/refinery89.com\/es\/mejorando-la-relevancia-de-los-anuncios-con-refinery89-y-ogury\/\" \/>\n<meta property=\"og:site_name\" content=\"Refinery89\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Refinery89\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-17T08:39:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-30T13:55:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/07\/Blog-Post_Perfect-Ad-Match-Ogury-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Patricia Sim\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@refinery89\" \/>\n<meta name=\"twitter:site\" content=\"@refinery89\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Sim\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/\"},\"author\":{\"name\":\"Patricia Sim\u00f3n\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\"},\"headline\":\"The Perfect Ad Match – Enhancing Ad Relevance with Refinery89 and Ogury\",\"datePublished\":\"2025-07-17T08:39:00+00:00\",\"dateModified\":\"2025-09-30T13:55:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/\"},\"wordCount\":547,\"publisher\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Blog-Post_Perfect-Ad-Match-Ogury-2.png\",\"keywords\":[\"Ad Monetization\",\"Programmatic Advertising\",\"SSP\"],\"articleSection\":[\"Company News\",\"News\",\"Partner solutions\",\"Partners\",\"Publishers\",\"Refinery Academy\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/\",\"url\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/\",\"name\":\"Enhancing Ad Relevance with Refinery89 and Ogury\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Blog-Post_Perfect-Ad-Match-Ogury-2.png\",\"datePublished\":\"2025-07-17T08:39:00+00:00\",\"dateModified\":\"2025-09-30T13:55:49+00:00\",\"description\":\"Ad relevance drives revenue. Discover how our partnership with Ogury empowers publishers with smarter ad monetization.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#primaryimage\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Blog-Post_Perfect-Ad-Match-Ogury-2.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Blog-Post_Perfect-Ad-Match-Ogury-2.png\",\"width\":800,\"height\":550,\"caption\":\"The Perfect Ad Match - Enhancing Ad Relevance with Refinery89 and Ogury\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/enhancing-ad-relevance-with-refinery89-and-ogury\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/refinery89.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Perfect Ad Match – Enhancing Ad Relevance with Refinery89 and Ogury\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#website\",\"url\":\"https:\\\/\\\/refinery89.com\\\/\",\"name\":\"Refinery89\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/refinery89.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\",\"name\":\"Refinery89\",\"alternateName\":\"R89\",\"url\":\"https:\\\/\\\/refinery89.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/r89-thumbnail.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/r89-thumbnail.png\",\"width\":200,\"height\":200,\"caption\":\"Refinery89\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Refinery89\\\/\",\"https:\\\/\\\/x.com\\\/refinery89\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/refinery89\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@refinery89\",\"https:\\\/\\\/www.instagram.com\\\/refinery_89\\\/\",\"https:\\\/\\\/www.reddit.com\\\/user\\\/Refinery89\\\/\",\"https:\\\/\\\/share.google\\\/K8hFf3ktmUrTi1XCa\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\",\"name\":\"Patricia Sim\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"caption\":\"Patricia Sim\u00f3n\"},\"description\":\"Patricia Sim\u00f3n is Refinery89\u2019s Inbound and Content Specialist. With expertise in digital marketing, SEO, and ad tech trends, Patricia creates content that translates complex programmatic advertising topics into actionable insights, empowering publishers and advertisers to thrive.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/patriciasimonmarketing\\\/\"],\"url\":\"https:\\\/\\\/refinery89.com\\\/es\\\/author\\\/patri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mejora de la relevancia de los anuncios con Refinery89 y Ogury","description":"La relevancia de los anuncios genera ingresos. Descubre c\u00f3mo nuestra asociaci\u00f3n con Ogury empodera a los publishers con una monetizaci\u00f3n de anuncios m\u00e1s inteligente.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/refinery89.com\/es\/mejorando-la-relevancia-de-los-anuncios-con-refinery89-y-ogury\/","og_locale":"es_ES","og_type":"article","og_title":"Enhancing Ad Relevance with Refinery89 and Ogury","og_description":"Ad relevance drives revenue. Discover how our partnership with Ogury empowers publishers with smarter ad monetization.","og_url":"https:\/\/refinery89.com\/es\/mejorando-la-relevancia-de-los-anuncios-con-refinery89-y-ogury\/","og_site_name":"Refinery89","article_publisher":"https:\/\/www.facebook.com\/Refinery89\/","article_published_time":"2025-07-17T08:39:00+00:00","article_modified_time":"2025-09-30T13:55:49+00:00","og_image":[{"width":800,"height":550,"url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/07\/Blog-Post_Perfect-Ad-Match-Ogury-2.png","type":"image\/png"}],"author":"Patricia Sim\u00f3n","twitter_card":"summary_large_image","twitter_creator":"@refinery89","twitter_site":"@refinery89","twitter_misc":{"Escrito por":"Patricia Sim\u00f3n","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#article","isPartOf":{"@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/"},"author":{"name":"Patricia Sim\u00f3n","@id":"https:\/\/refinery89.com\/#\/schema\/person\/73d11fd427b79cf70aa553e3b9d33f7d"},"headline":"The Perfect Ad Match – Enhancing Ad Relevance with Refinery89 and Ogury","datePublished":"2025-07-17T08:39:00+00:00","dateModified":"2025-09-30T13:55:49+00:00","mainEntityOfPage":{"@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/"},"wordCount":547,"publisher":{"@id":"https:\/\/refinery89.com\/#organization"},"image":{"@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#primaryimage"},"thumbnailUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/07\/Blog-Post_Perfect-Ad-Match-Ogury-2.png","keywords":["Ad Monetization","Programmatic Advertising","SSP"],"articleSection":["Company News","News","Partner solutions","Partners","Publishers","Refinery Academy"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/","url":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/","name":"Mejora de la relevancia de los anuncios con Refinery89 y Ogury","isPartOf":{"@id":"https:\/\/refinery89.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#primaryimage"},"image":{"@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#primaryimage"},"thumbnailUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/07\/Blog-Post_Perfect-Ad-Match-Ogury-2.png","datePublished":"2025-07-17T08:39:00+00:00","dateModified":"2025-09-30T13:55:49+00:00","description":"La relevancia de los anuncios genera ingresos. Descubre c\u00f3mo nuestra asociaci\u00f3n con Ogury empodera a los publishers con una monetizaci\u00f3n de anuncios m\u00e1s inteligente.","breadcrumb":{"@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#primaryimage","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/07\/Blog-Post_Perfect-Ad-Match-Ogury-2.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/07\/Blog-Post_Perfect-Ad-Match-Ogury-2.png","width":800,"height":550,"caption":"The Perfect Ad Match - Enhancing Ad Relevance with Refinery89 and Ogury"},{"@type":"BreadcrumbList","@id":"https:\/\/refinery89.com\/enhancing-ad-relevance-with-refinery89-and-ogury\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/refinery89.com\/"},{"@type":"ListItem","position":2,"name":"The Perfect Ad Match – Enhancing Ad Relevance with Refinery89 and Ogury"}]},{"@type":"WebSite","@id":"https:\/\/refinery89.com\/#website","url":"https:\/\/refinery89.com\/","name":"Refinery89","description":"","publisher":{"@id":"https:\/\/refinery89.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/refinery89.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/refinery89.com\/#organization","name":"Refinery89","alternateName":"R89","url":"https:\/\/refinery89.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/refinery89.com\/#\/schema\/logo\/image\/","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/08\/r89-thumbnail.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/08\/r89-thumbnail.png","width":200,"height":200,"caption":"Refinery89"},"image":{"@id":"https:\/\/refinery89.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Refinery89\/","https:\/\/x.com\/refinery89","https:\/\/www.linkedin.com\/company\/refinery89\/","https:\/\/www.youtube.com\/@refinery89","https:\/\/www.instagram.com\/refinery_89\/","https:\/\/www.reddit.com\/user\/Refinery89\/","https:\/\/share.google\/K8hFf3ktmUrTi1XCa"]},{"@type":"Person","@id":"https:\/\/refinery89.com\/#\/schema\/person\/73d11fd427b79cf70aa553e3b9d33f7d","name":"Patricia Sim\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","caption":"Patricia Sim\u00f3n"},"description":"Patricia Sim\u00f3n es la especialista en Inbound y Contenidos de Refinery89. Con experiencia en marketing digital, SEO y tendencias de tecnolog\u00eda publicitaria, Patricia crea contenido que traduce temas complejos de publicidad program\u00e1tica en conocimientos pr\u00e1cticos, lo que permite a publishers y anunciantes prosperar.","sameAs":["https:\/\/www.linkedin.com\/in\/patriciasimonmarketing\/"],"url":"https:\/\/refinery89.com\/es\/author\/patri\/"}]}},"_links":{"self":[{"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/posts\/14150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/comments?post=14150"}],"version-history":[{"count":0,"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/posts\/14150\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/media\/14158"}],"wp:attachment":[{"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/media?parent=14150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/categories?post=14150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/refinery89.com\/es\/wp-json\/wp\/v2\/tags?post=14150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}