{"id":12731,"date":"2025-01-23T12:42:14","date_gmt":"2025-01-23T11:42:14","guid":{"rendered":"https:\/\/refinery89.com\/?p=12731"},"modified":"2025-01-23T14:04:56","modified_gmt":"2025-01-23T13:04:56","slug":"introducing-core-web-vitals","status":"publish","type":"post","link":"https:\/\/refinery89.com\/es\/introducing-core-web-vitals\/","title":{"rendered":"Introducing Core Web Vitals to step up your ad monetization game"},"content":{"rendered":"<p>Currently not keeping track of your <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-web-vitals#:~:text=Core%20Web%20Vitals%20is%20a,a%20great%20user%20experience%20generally.\" target=\"_blank\" rel=\"noopener\">Core Web Vitals<\/a>? \u00a0Big Mistake! Big! HUGE!<\/p>\n<p>Just as you go to the dentist to make sure your teeth won\u2019t fall out anytime soon, you need to regularly review your website\u2019s performance to ensure your user experience and ad monetization game is A-Okay. This is where Core Web Vitals make an appearance.<\/p>\n<p>We\u2019re sure you\u2019ve heard this term come up quite frequently when it comes to website talks. Core Web Vitals are more than just a fancy set of words to sound smart during meetings. They are key metrics to measure your webpages\u2019 loading performance, interactivity, and stability. These results play an important role in your search engine ranking position, which can affect your traffic and therefore your ad revenue.<\/p>\n<p>Hold on tight to your device and keep reading to learn more about the Core Web Vitals you should keep in check!<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>\u00bfQu\u00e9 son las Core Web Vitals?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>Core Web Vitals are a set of user-centric metrics by <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-web-vitals\" target=\"_blank\" rel=\"noopener\">m\u00e9tricas de Google<\/a> for search engine optimization (SEO) to measure user experience on a website based on its loading time, responsiveness, and layout stability. There are three key Core Web Vitals that good Publishers like you can\u2019t miss:<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Largest Contentful Paint (LCP)<\/strong><\/h3>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Not the kind of paint you are probably thinking about. LCP aka Largest Contenful Paint measures your webpages loading performance tracking how fast the contents of a page take to render. It describes the time it takes from when someone loads a webpage until the largest image, video, or text block is rendered within the user\u2019s viewport.<\/p>\n<p>The ideal LCP score you should aim for is 2.5 seconds or less. Slow websites are no one\u2019s cup of tea. So, keep your LCP in check to guarantee your site is loading nice and fast!<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Interaction to Next Paint (INP)<\/strong><\/h3>\n<p><strong>\u00a0<\/strong><\/p>\n<p>INP measures the interactivity of your webpages. It tells you how quickly your website can respond to users\u2019 interactions, like when you click on the search menu and it takes you where you want to go.<\/p>\n<p>The sweet spot right here is reaching an INP of 200 milliseconds or less. Having a low INP rate means that your website has good responsiveness and can swiftly provide visual feedback to most of the user\u2019s interactions. That\u2019s a total green flag!<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Cumulative Layout Shift (CLS)<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>Cumulative Layout Shift or CLS is used to track your website\u2019s stability. It measures the unexpected shifts in your website\u2019s layout. One of the most frustrating things that can happen when you visit a website is when you click on something and everything changes positions. It really sucks! So always make sure your CLS doesn\u2019t go above 0.1!<\/p>\n<p>Estos cambios se producen a menudo porque las im\u00e1genes cargadas o los espacios publicitarios carecen de dimensiones y el navegador no \u00abreserva\u00bb espacio, por lo que el dise\u00f1o se desplaza cuando una imagen finalmente se renderiza y revela tu tama\u00f1o. Puedes evitarlo asegur\u00e1ndote de que has reservado previamente el espacio adecuado para los espacios publicitarios, de modo que las unidades se inserten en ese espacio sin necesidad de empujar el contenido hacia arriba o hacia abajo.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>How can you improve your Core Web Vitals?<\/strong><\/h2>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Having bad CWV scores is something absolutely no one wants for their website. It can affect your positioning search engine rankings and that can impact on your ad revenue. To avoid any Core Web Vitals issue you need to check them every now and then to make sure you are meeting the marks. According to <a href=\"https:\/\/web.dev\/articles\/vitals\">Chrome\u2019s web.dev<\/a>, the 75<sup>th<\/sup> percentile of page loads should be meeting the recommended targets to have positive metrics.<\/p>\n<p><a href=\"https:\/\/web.dev\/articles\/vitals-tools\">Google has developed many tools<\/a> to help you keep track of your Core Web Vitals. Some of them include <a href=\"https:\/\/pagespeed.web.dev\/\">PageSpeed Insights,<\/a>, <a href=\"https:\/\/search.google.com\/search-console\/about\">Search Console<\/a>, <a href=\"https:\/\/chromewebstore.google.com\/detail\/lighthouse\/blipmdconlkpinefehnmjammfjpmpbjk?hl=es\">Lighthouse<\/a>y <a href=\"https:\/\/www.webpagetest.org\/\">WebPage Test.<\/a> Puedes <a href=\"https:\/\/refinery89.com\/es\/core-web-vitals-how-to-elevate-user-experience-and-ad-performance\/\">learn more about how to use them for your Core Web Vitals checkups in this article.<\/a> While all these tools are insightful, it\u2019s a good idea to use a combination of them to comprehensively understand your website\u2019s performance.<\/p>\n<p>And of course, a huge help is always counting on a good AdTech partner with solutions that take your CWV into account!<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Maximize your ad revenue with A-Okay Core Web Vitals<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>At Refinery89 we have award-winning ad monetization solutions that were not only designed to take care of your Core Web Vitals, but also to improve them! So <a href=\"https:\/\/refinery89.com\/es\/contactanos-refinery89\/\">don\u2019t hesitate to reach out to us<\/a> to learn more on how we can maximize your ad revenue while helping you keep a healthy website!<\/p>","protected":false},"excerpt":{"rendered":"<p>Currently not keeping track of your Core Web Vitals? \u00a0Big Mistake! Big! HUGE! Just as you go to the dentist to make sure your teeth won\u2019t fall out anytime soon, you need to regularly review your website\u2019s performance to ensure your user experience and ad monetization game is A-Okay. This is where Core Web Vitals [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":12732,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22,20],"tags":[82,72,34,65],"class_list":["post-12731","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","category-refinery-academy","tag-core-web-vitals","tag-publishers","tag-refinery-academy","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Introducing Core Web Vitals to step up your ad monetization game | Refinery89<\/title>\n<meta name=\"description\" content=\"Keep track of your website health by doing regular checkups of your Core Web Vitals. 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