{"id":9703,"date":"2024-06-19T16:54:14","date_gmt":"2024-06-19T14:54:14","guid":{"rendered":"https:\/\/refinery89.com\/?page_id=9703"},"modified":"2024-11-08T15:00:15","modified_gmt":"2024-11-08T14:00:15","slug":"elektrowoz-success-story-refinery89","status":"publish","type":"page","link":"https:\/\/refinery89.com\/es\/elektrowoz-success-story-refinery89\/","title":{"rendered":"Elektrowoz | Success Story | Refinery89"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Elektrowoz\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Caso de \u00c9xito<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Elektrowoz.pl<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Especializado en el nicho de veh\u00edculos el\u00e9ctricos<\/strong> y dirigido a audiencias en Polonia con m\u00e1s de 18 millones de p\u00e1ginas vistas, elektrowoz.pl<\/strong> es un sitio web que proporciona la informaci\u00f3n automovil\u00edstica m\u00e1s reciente, desde coches y motos hasta bater\u00edas y energ\u00eda renovable.<\/p>

Desde su lanzamiento, ha sido una fuente de referencia para las personas que buscan mantenerse actualizadas con las \u00faltimas noticias sobre automoci\u00f3n<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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+30%<\/font><\/h3>

Aumento de los Ingresos por Publicidad<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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100%<\/font><\/h3>

Flujo de Ingresos Estable<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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No solo los ingresos por publicidad aumentaron un 30% con la soluci\u00f3n de Single Tag<\/strong> Header Bidding, sino que el publisher vio resultados positivos ya en el primer mes. Combinando SSPs y nuestra experiencia<\/strong>en program\u00e1tica, dirigimos nuestros esfuerzos a analizar la informaci\u00f3n de los usuarios y los datos de Elektrowoz.pl para impulsar la monetizaci\u00f3n, transformar las debilidades en oportunidades y asegurar un rendimiento excepcional del sitio web.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Desaf\u00edos Iniciales<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Elektrowoz.pl trabajaba con otro proveedor, pero no estaba satisfecho con los resultados y se preguntaba si podr\u00edan generar m\u00e1s ingresos. Buscaban un nuevo y mejor socio para monetizar sus anuncios, y fue entonces cuando contactaron con Refinery89.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Soluci\u00f3n Implementada<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Implementamos una estrategia integral de monetizaci\u00f3n:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\"<\/figure>

Estableciendo un Objetivo de RPM<\/h3>

Analizamos los datos hist\u00f3ricos en combinaci\u00f3n con la configuraci\u00f3n previa para construir una estrategia de monetizaci\u00f3n, estableciendo un objetivo de RPM realista que no afectase a la experiencia del usuario.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Soporte Continuo<\/h3>

Un Gerente de Cuentas dedicado, comprometido a crecer junto con el publisher, proporcionando una atenci\u00f3n personalizada en su idioma nativo. Esto incluye una orientaci\u00f3n personalizada, informaci\u00f3n sobre el rendimiento, reuniones regulares, implementaci\u00f3n de mejoras y una comunicaci\u00f3n clara.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Mejorando el Rendimiento de los Anuncios<\/h3>

Utilizamos el panel de control de nuestro Single Tag para estudiar el rendimiento de cada anuncio. Esto nos permiti\u00f3 identificar los anuncios con bajo rendimiento y optimizar la configuraci\u00f3n, lo que result\u00f3 en un aumento de los ingresos.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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SSPs Ad Hoc<\/h3>

Integr\u00f3 SSPs especializados que atend\u00edan espec\u00edficamente al nicho de los coches el\u00e9ctricos, asegurando el acceso a una demanda publicitaria premium y mejorando la relevancia de las ubicaciones de los anuncios<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\"<\/figure>

Preservar el Rendimiento del Sitio Web<\/h3>

Nuestra tecnolog\u00eda es ligera y est\u00e1 optimizada para la carga de p\u00e1ginas, manteniendo un excelente rendimiento del sitio web.\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u201cEstamos realmente contentos con el notable aumento en nuestros ingresos y desear\u00edamos haber establecido contacto antes. Un enorme agradecimiento a a la dedicaci\u00f3n y apoyo de nuestro gerente de cuentas.\"<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u00bfQuieres apuntar m\u00e1s alto?
\nHag\u00e1moslo juntos.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\u00a1Comencemos!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Success Story Elektrowoz.pl Specializing in the electric car niche and targeting audiences in Poland with over 18M page views, elektrowoz.pl is a site that provides the latest automotive information, ranging from cars and motorbikes to batteries and renewable energy. Since its launch, it has been a trusted source for individuals seeking to stay updated on […]<\/p>\n","protected":false},"author":7,"featured_media":10474,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-9703","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nElektrowoz | Success Story | Refinery89 | Refinery89<\/title>\n<meta name=\"description\" content=\"Check out how we helped eletrowoz.pl optimize their revenue stream with our Single Tag Web Monetization solution!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/refinery89.com\/es\/elektrowoz-success-story-refinery89\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elektrowoz | Success Story | 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