{"id":16258,"date":"2026-05-06T15:54:46","date_gmt":"2026-05-06T13:54:46","guid":{"rendered":"https:\/\/refinery89.com\/?p=16258"},"modified":"2026-08-13T17:29:28","modified_gmt":"2026-08-13T15:29:28","slug":"isabel-flores-leiterin-der-programmatischen-gruppe","status":"publish","type":"post","link":"https:\/\/refinery89.com\/de\/isabel-flores-leader-of-the-programmatic-group\/","title":{"rendered":"Isabel Flores wird neue Leiterin der Programmatic-Gruppe des IAB Spanien"},"content":{"rendered":"<p><!--more-->Wir freuen uns, bekannt zu geben, dass <a href=\"https:\/\/www.linkedin.com\/in\/isabelfloresruiz\/\" target=\"_blank\" rel=\"noopener\">Isabel Flores<\/a>, unser VP Sales Spanien &amp; LATAM von der <a href=\"https:\/\/refinery89.com\/de\/werbeloesungen-werbetreibende\/\" target=\"_blank\" rel=\"noopener\">Marken &amp; Agenturen<\/a> Team bei Refinery89, wurde zum neuen Leiter der Programmatic Group bei ernannt <a href=\"https:\/\/iabspain.es\/\" target=\"_blank\" rel=\"noopener\">IAB Spanien.<\/a><\/p>\n<p>&nbsp;<\/p>\n<h2>Isabel Flores, die neue Leiterin der Programmatic-Gruppe der IAB Spanien<\/h2>\n<p>&nbsp;<\/p>\n<p data-start=\"180\" data-end=\"509\">Als neuer Leiter der <a href=\"https:\/\/iabspain.es\/iniciativas\/iniciativas-programatica\/\" target=\"_blank\" rel=\"noopener\">Programmatische Gruppe<\/a>, Isabel wird die Verantwortung \u00fcbernehmen, die Initiativen der Gruppe voranzutreiben und die aktive Teilnahme ihrer Mitglieder zu f\u00f6rdern. Sie wird auch die Weitergabe der Vorteile programmatischer Werbung im gesamten \u00d6kosystem beaufsichtigen, indem sie verschiedene hochwertige Ressourcen entwickelt.<\/p>\n<p data-start=\"511\" data-end=\"911\">Isabel, derzeit VP Sales Spanien &amp; LATAM bei Refinery89 und eine AdTech-F\u00fchrerin, verf\u00fcgt \u00fcber mehr als 11 Jahre Erfahrung im programmatischen \u00d6kosystem. Im Laufe ihrer Karriere hat sie eng mit Agenturen, Werbetreibenden, Publishern und Technologieplattformen zusammengearbeitet. Sie hat auch eine Schl\u00fcsselrolle bei der F\u00f6rderung der digitalen Transformation innerhalb von Unternehmen gespielt, mit Schwerpunkt auf Innovation, Transparenz und nachhaltigem Wachstum.<\/p>\n<blockquote>\n<p data-start=\"913\" data-end=\"1301\"><strong>\u201cIch freue mich sehr, zur Entwicklung der programmatischen Industrie in Spanien beizutragen. Ich verpflichte mich gerne, die Zusammenarbeit zwischen den Mitgliedern zu f\u00f6rdern. Au\u00dferdem treibe ich wertvolle Projekte voran und pflege eine effektive Kommunikation mit der IAB Spain und dem breiteren \u00d6kosystem. In dieser neuen Rolle m\u00f6chte ich dazu beitragen, eine Gruppe aufzubauen, die dynamisch, partizipativ und an die aktuellen Herausforderungen des Sektors angepasst ist.\u201d \u2013 sagt Isabel.<\/strong><\/p>\n<\/blockquote>\n<p data-start=\"1303\" data-end=\"1665\">IAB-Aussch\u00fcsse sind Foren f\u00fcr die Teilnahme, deren Mitglieder f\u00fcr die Entwicklung, Definition und Regulierung spezifischer Aspekte der digitalen Werbung verantwortlich sind. Zu diesem Zweck erstellen sie verschiedene Ressourcen wie Studien, White Papers und Infografiken. Insgesamt wollen sie umfassende Informationen bereitstellen, die Fachleute im \u00d6kosystem dabei unterst\u00fctzen, ihre Bem\u00fchungen zu maximieren.<\/p>\n<p data-start=\"1667\" data-end=\"1986\">Die Programmatic Group ist Teil des Data &amp; Activation Committee. Sie besteht aus einer Gruppe f\u00fchrender Unternehmen des Marktes, die Mitglieder der IAB sind. Ihre Mitglieder tragen dazu bei, das Verst\u00e4ndnis f\u00fcr die Vorteile von programmatischer Werbung zu vertiefen. Dazu geh\u00f6ren Transparenz, Echtzeitoptimierung, pr\u00e4zises Targeting, Markennachhaltigkeit, Medieneffizienz und viele andere.<\/p>\n<p data-start=\"1988\" data-end=\"2469\" data-is-last-node=\"\" data-is-only-node=\"\">Isabel \u00fcbernimmt diese Position mit Begeisterung und starkem Engagement. Mit bemerkenswerter Hingabe wird sie die Gruppe an der Spitze der Innovation halten. Dies beinhaltet die Weiterentwicklung von Mess-, Nachhaltigkeits- und Qualit\u00e4tsstandards. Gleichzeitig verpflichtet sie sich, die kontinuierliche Kommunikation zwischen den verschiedenen Mitgliedern und Mitarbeitern von IAB Spain aufrechtzuerhalten. Sie wird die Abstimmung, aktive Zusammenarbeit und die F\u00f6rderung gemeinsamer Initiativen im digitalen \u00d6kosystem sicherstellen.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":19,"featured_media":16304,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22],"tags":[95],"class_list":["post-16258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","tag-advertising"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Isabel Flores is the new Leader of the Programmatic Committee at IAB Spain.<\/title>\n<meta name=\"description\" content=\"Isabel Flores, our VP Sales Spain &amp; LATAM at Refinery89, becomes the new Leader of IAB Spain&#039;s Programmatic Group.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/refinery89.com\/de\/isabel-flores-leiterin-der-programmatischen-gruppe\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Isabel Flores is the new Leader of the Programmatic Committee at IAB Spain.\" \/>\n<meta property=\"og:description\" content=\"Isabel Flores, our VP Sales Spain &amp; LATAM at Refinery89, becomes the new Leader of IAB Spain&#039;s Programmatic Group.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/refinery89.com\/de\/isabel-flores-leiterin-der-programmatischen-gruppe\/\" \/>\n<meta property=\"og:site_name\" content=\"Refinery89\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Refinery89\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-06T13:54:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-13T15:29:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/05\/Blog-Post_IAB-President-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Sim\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@refinery89\" \/>\n<meta name=\"twitter:site\" content=\"@refinery89\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Sim\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/\"},\"author\":{\"name\":\"Patricia Sim\u00f3n\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\"},\"headline\":\"Isabel Flores Becomes the New Leader of IAB Spain&#8217;s Programmatic Group\",\"datePublished\":\"2026-05-06T13:54:46+00:00\",\"dateModified\":\"2026-08-13T15:29:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/\"},\"wordCount\":405,\"publisher\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Blog-Post_IAB-President-2.jpg\",\"keywords\":[\"Advertising\"],\"articleSection\":[\"Company News\",\"News\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/\",\"url\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/\",\"name\":\"Isabel Flores is the new Leader of the Programmatic Committee at IAB Spain.\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Blog-Post_IAB-President-2.jpg\",\"datePublished\":\"2026-05-06T13:54:46+00:00\",\"dateModified\":\"2026-08-13T15:29:28+00:00\",\"description\":\"Isabel Flores, our VP Sales Spain & LATAM at Refinery89, becomes the new Leader of IAB Spain's Programmatic Group.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#primaryimage\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Blog-Post_IAB-President-2.jpg\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Blog-Post_IAB-President-2.jpg\",\"width\":800,\"height\":550,\"caption\":\"Isabel Flores becomes the Leader of IAB Spain's Programmatic Group\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/isabel-flores-leader-of-the-programmatic-group\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/refinery89.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Isabel Flores Becomes the New Leader of IAB Spain&#8217;s Programmatic Group\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#website\",\"url\":\"https:\\\/\\\/refinery89.com\\\/\",\"name\":\"Refinery89\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/refinery89.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#organization\",\"name\":\"Refinery89\",\"alternateName\":\"R89\",\"url\":\"https:\\\/\\\/refinery89.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/r89-thumbnail.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/r89-thumbnail.png\",\"width\":200,\"height\":200,\"caption\":\"Refinery89\"},\"image\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Refinery89\\\/\",\"https:\\\/\\\/x.com\\\/refinery89\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/refinery89\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@refinery89\",\"https:\\\/\\\/www.instagram.com\\\/refinery_89\\\/\",\"https:\\\/\\\/www.reddit.com\\\/user\\\/Refinery89\\\/\",\"https:\\\/\\\/share.google\\\/K8hFf3ktmUrTi1XCa\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\",\"name\":\"Patricia Sim\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"url\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"contentUrl\":\"https:\\\/\\\/refinery89.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/patricia-simon_avatar-96x96.png\",\"caption\":\"Patricia Sim\u00f3n\"},\"description\":\"Patricia Sim\u00f3n is Refinery89\u2019s Inbound and Content Specialist. With expertise in digital marketing, SEO, and ad tech trends, Patricia creates content that translates complex programmatic advertising topics into actionable insights, empowering publishers and advertisers to thrive.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/patriciasimonmarketing\\\/\"],\"url\":\"https:\\\/\\\/refinery89.com\\\/de\\\/author\\\/patri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Isabel Flores ist die neue Leiterin des Programmatic Committee bei IAB Spain.","description":"Isabel Flores, unsere VP Sales Spain &amp; LATAM bei Refinery89, wird die neue Leiterin der Programmatic Group der IAB Spain.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/refinery89.com\/de\/isabel-flores-leiterin-der-programmatischen-gruppe\/","og_locale":"de_DE","og_type":"article","og_title":"Isabel Flores is the new Leader of the Programmatic Committee at IAB Spain.","og_description":"Isabel Flores, our VP Sales Spain & LATAM at Refinery89, becomes the new Leader of IAB Spain's Programmatic Group.","og_url":"https:\/\/refinery89.com\/de\/isabel-flores-leiterin-der-programmatischen-gruppe\/","og_site_name":"Refinery89","article_publisher":"https:\/\/www.facebook.com\/Refinery89\/","article_published_time":"2026-05-06T13:54:46+00:00","article_modified_time":"2026-08-13T15:29:28+00:00","og_image":[{"width":800,"height":550,"url":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/05\/Blog-Post_IAB-President-2.jpg","type":"image\/jpeg"}],"author":"Patricia Sim\u00f3n","twitter_card":"summary_large_image","twitter_creator":"@refinery89","twitter_site":"@refinery89","twitter_misc":{"Verfasst von":"Patricia Sim\u00f3n","Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#article","isPartOf":{"@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/"},"author":{"name":"Patricia Sim\u00f3n","@id":"https:\/\/refinery89.com\/#\/schema\/person\/73d11fd427b79cf70aa553e3b9d33f7d"},"headline":"Isabel Flores Becomes the New Leader of IAB Spain&#8217;s Programmatic Group","datePublished":"2026-05-06T13:54:46+00:00","dateModified":"2026-08-13T15:29:28+00:00","mainEntityOfPage":{"@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/"},"wordCount":405,"publisher":{"@id":"https:\/\/refinery89.com\/#organization"},"image":{"@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#primaryimage"},"thumbnailUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/05\/Blog-Post_IAB-President-2.jpg","keywords":["Advertising"],"articleSection":["Company News","News"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/","url":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/","name":"Isabel Flores ist die neue Leiterin des Programmatic Committee bei IAB Spain.","isPartOf":{"@id":"https:\/\/refinery89.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#primaryimage"},"image":{"@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#primaryimage"},"thumbnailUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/05\/Blog-Post_IAB-President-2.jpg","datePublished":"2026-05-06T13:54:46+00:00","dateModified":"2026-08-13T15:29:28+00:00","description":"Isabel Flores, unsere VP Sales Spain &amp; LATAM bei Refinery89, wird die neue Leiterin der Programmatic Group der IAB Spain.","breadcrumb":{"@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#primaryimage","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/05\/Blog-Post_IAB-President-2.jpg","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2026\/05\/Blog-Post_IAB-President-2.jpg","width":800,"height":550,"caption":"Isabel Flores becomes the Leader of IAB Spain's Programmatic Group"},{"@type":"BreadcrumbList","@id":"https:\/\/refinery89.com\/isabel-flores-leader-of-the-programmatic-group\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/refinery89.com\/"},{"@type":"ListItem","position":2,"name":"Isabel Flores Becomes the New Leader of IAB Spain&#8217;s Programmatic Group"}]},{"@type":"WebSite","@id":"https:\/\/refinery89.com\/#website","url":"https:\/\/refinery89.com\/","name":"Refinery89","description":"","publisher":{"@id":"https:\/\/refinery89.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/refinery89.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/refinery89.com\/#organization","name":"Refinery89","alternateName":"R89","url":"https:\/\/refinery89.com\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/refinery89.com\/#\/schema\/logo\/image\/","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/08\/r89-thumbnail.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/08\/r89-thumbnail.png","width":200,"height":200,"caption":"Refinery89"},"image":{"@id":"https:\/\/refinery89.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Refinery89\/","https:\/\/x.com\/refinery89","https:\/\/www.linkedin.com\/company\/refinery89\/","https:\/\/www.youtube.com\/@refinery89","https:\/\/www.instagram.com\/refinery_89\/","https:\/\/www.reddit.com\/user\/Refinery89\/","https:\/\/share.google\/K8hFf3ktmUrTi1XCa"]},{"@type":"Person","@id":"https:\/\/refinery89.com\/#\/schema\/person\/73d11fd427b79cf70aa553e3b9d33f7d","name":"Patricia Sim\u00f3n","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","url":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","contentUrl":"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/02\/patricia-simon_avatar-96x96.png","caption":"Patricia Sim\u00f3n"},"description":"Patricia Sim\u00f3n ist Inbound und Content Specialist bei Refinery89. Mit Expertise in den Bereichen Digital Marketing, SEO und Ad-Tech-Trends erstellt Patricia Inhalte, die komplexe programmatische Werbethemen in umsetzbare Erkenntnisse \u00fcbersetzen und Publishern sowie Werbetreibenden dabei helfen, erfolgreich zu sein.","sameAs":["https:\/\/www.linkedin.com\/in\/patriciasimonmarketing\/"],"url":"https:\/\/refinery89.com\/de\/author\/patri\/"}]}},"_links":{"self":[{"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/posts\/16258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/comments?post=16258"}],"version-history":[{"count":1,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/posts\/16258\/revisions"}],"predecessor-version":[{"id":17013,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/posts\/16258\/revisions\/17013"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/media\/16304"}],"wp:attachment":[{"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/media?parent=16258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/categories?post=16258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/refinery89.com\/de\/wp-json\/wp\/v2\/tags?post=16258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}