{"id":13195,"date":"2025-03-11T11:09:22","date_gmt":"2025-03-11T10:09:22","guid":{"rendered":"https:\/\/refinery89.com\/?p=13195"},"modified":"2025-03-11T11:46:39","modified_gmt":"2025-03-11T10:46:39","slug":"how-to-improve-core-web-vitals","status":"publish","type":"post","link":"https:\/\/refinery89.com\/de\/how-to-improve-core-web-vitals\/","title":{"rendered":"How to improve Core Web Vitals &#8211; Tips for Publishers"},"content":{"rendered":"<p>Same as you dutifully go to the dentist every once in a while, another good habit you should adopt is running regular check-ups on your website\u2019s <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-web-vitals\" target=\"_blank\" rel=\"noopener\">ore Web Vitals-Krise \u2013<\/a>. These metrics help you measure your website\u2019s user experience and can be used to improve your visibility on the search engine result pages. And do you know what that means? If you are a publisher, it can impact your ad revenue!<\/p>\n<p>Read along to learn how to improve your Core Web Vitals!<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h2><strong>Let\u2019s recap! What are Core Web Vitals?<\/strong><\/h2>\n<p><strong>\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/refinery89.com\/es\/core-web-vitals-how-to-elevate-user-experience-and-ad-performance\/\" target=\"_blank\" rel=\"noopener\">ore Web Vitals-Krise \u2013<\/a> are a series of user-centered metrics set by\u00a0<a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/core-web-vitals\" target=\"_blank\" rel=\"noopener\">Google<\/a>\u00a0to measure user experience on a website based on its loading time, responsiveness, and layout stability.\u00a0This metrics can have an impact on your search engine positioning and your <a href=\"https:\/\/refinery89.com\/de\/seo-for-publishers-how-to-start-optimizing\/\" target=\"_blank\" rel=\"noopener\">SEO-Bereich<\/a> game. This is why it\u2019s important to keep them in check.<\/p>\n<p>&nbsp;<\/p>\n<p>The Core Web Vitals are:<\/p>\n<ul>\n<li><strong>LCP (Largest Contentful Paint)<\/strong>: measures your webpages&#8217; loading time.<\/li>\n<li><strong>INP (Interaction to Next Paint)<\/strong>: measures the interactivity of your webpage.<\/li>\n<li><strong>CSL (Cumulative Layout-Shift)<\/strong>: tracks your website\u2019s stability.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>If you want to know more, <a href=\"https:\/\/refinery89.com\/de\/introducing-core-web-vitals\/\" target=\"_blank\" rel=\"noopener\">don\u2019t skip this article to understand your Core Web Vitals basics!<\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h2><strong>How to track your Core Web Vitals?<\/strong><\/h2>\n<p><strong>\u00a0<\/strong><\/p>\n<p>If you want to keep track of your website\u2019s Core Web Vitals, we recommend you do the checking by combining data from <a href=\"https:\/\/marketingplatform.google.com\/about\/analytics\/\" target=\"_blank\" rel=\"noopener\">Google Analytics<\/a>, <a href=\"https:\/\/search.google.com\/search-console\" target=\"_blank\" rel=\"noopener\">Google Search Console<\/a>und\u00a0<a href=\"https:\/\/pagespeed.web.dev\/\" target=\"_blank\" rel=\"noopener\">Page Speed Insights<\/a>. The latter tool will offer a comprehensive overview and potential solutions to improve your Core Web Vitals.<\/p>\n<p>Another tool that can come in handy is <a href=\"https:\/\/chromewebstore.google.com\/detail\/lighthouse\/blipmdconlkpinefehnmjammfjpmpbjk?hl=es\" target=\"_blank\" rel=\"noopener\">Google Lighthouse<\/a>. Google Lighthouse provides audits for performance, accessibility, progressive web apps, SEO, and more. It yields a complete and actionable report that will not only score your website performance but also provide a step-by-step guide on how to improve it.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h2><strong>How to improve your Core Web Vitals?<\/strong><\/h2>\n<p>&nbsp;<\/p>\n<p>Let\u2019s see some methods you can put into practice to optimize your website\u2019s Core Web Vitals and create a more engaging user experience:<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Compress and optimize images<\/strong><\/h3>\n<p>Stelle sicher, dass du moderne Bildformate verwendest, Elemente in der Gr\u00f6\u00dfe anpasst und responsives Webdesign implementierst, um eine schnelle Ladezeit zu gew\u00e4hrleisten.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Reserve space for ads<\/strong><\/h3>\n<p>Vermeide Layoutverschiebungen, indem du den Platz f\u00fcr die H\u00f6he der Anzeige reservierst. <a href=\"https:\/\/refinery89.com\/de\/4-strategien-zur-anzeigenplatzierung-zur-maximierung-der-einnahmen\/\" target=\"_blank\" rel=\"noopener\">Erfahre mehr \u00fcber diese und andere Strategien zur Optimierung der Anzeigepositionierung und zur Vermeidung einer schlechten Benutzererfahrung in diesem Artikel von unserem AdOps-Experten Germ\u00e1n Tinaut.<\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Verbessere die Serverantwort.<\/strong><\/h3>\n<p>Improve backend speed so that the content your user wants to see or access to appears fast after the initial request is made.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Optimiere das JavaScript<\/strong><\/h3>\n<p>Minimiere und verz\u00f6gere das Laden von nicht-kritischem JavaScript, um den Haupt-Thread nicht zu blockieren. Erw\u00e4ge Code-Splitting-Techniken oder teile Skripte in kleinere Teile auf.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Nutze ein Content Delivery Network (CDN)<\/strong><\/h3>\n<p>Verteile deine Web-Ressourcen \u00fcber ein <a href=\"https:\/\/aws.amazon.com\/what-is\/cdn\/\" target=\"_blank\" rel=\"noopener\">Content Delivery Network (CDN).<\/a> Dies ist ein Netzwerk geografisch verteilter Server, das hilft, die Ladegeschwindigkeit der Webseiten zu erh\u00f6hen. Diese Server speichern zwischengespeicherte Kopien des Inhalts deiner Website und liefern sie vom n\u00e4chstgelegenen Standort des Benutzers. Dies hilft, Ladezeiten basierend auf den geografischen Standorten der Benutzer zu reduzieren und die Leistung deiner Website zu verbessern.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Optimiere deine Schriftarten.<\/strong><\/h3>\n<p>Setze die Werte von font-display um, lade Web-Schriftarten vor oder verwende Schriftgr\u00f6\u00dfen, die mit den System-Fallback-Schriften \u00fcbereinstimmen, um Textdarstellungs\u00e4nderungen zu verringern.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Nutze Lazy Loading<\/strong><\/h3>\n<p>Verz\u00f6gere das Laden von Bildern au\u00dferhalb des Bildschirms, um den anfangs sichtbaren Inhalt durch die Implementierung von <a href=\"https:\/\/refinery89.com\/de\/lazy-loading-in-programmatic-advertising\/\" target=\"_blank\" rel=\"noopener\">Lazy Loading<\/a>. Lazy loading is a technique that defers the loading of non-critical resources at page load time. Instead of loading all assets simultaneously, it waits until the user\u2019s browser viewport is about to display an item before loading it.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Gib die Gr\u00f6\u00dfenma\u00dfe f\u00fcr Bilder und Videos an<\/strong><\/h3>\n<p>Die Verwendung der Attribute f\u00fcr Breite und H\u00f6he bei Medientags verhindert Reflows, da der Browser w\u00e4hrend des Ladevorgangs Platz daf\u00fcr reserviert.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h3><strong>Reduziere den Einfluss von Drittanbieter-Skripten<\/strong><\/h3>\n<p>Review third-party scripts (analytics, marketing tags) and optimize their loading for reduced interference.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h2><strong>Need help crafting a Core Web Vital-friendly ad strategy?<\/strong><\/h2>\n<p><strong>\u00a0<\/strong><\/p>\n<p>We happen to know a thing or two about making awesome ad strategies that put more money in your pockets and improve your SEO game! \ud83d\ude09 Our <a href=\"https:\/\/refinery89.com\/de\/single-tag-werbeumsatzwachstum\/\" target=\"_blank\" rel=\"noopener\">Single Tag<\/a> solution was not only designed to boost your ad revenue through the roof but also to take extra good care of your website! <a href=\"https:\/\/refinery89.com\/de\/kontaktieren-sie-uns-refinery89\/\" target=\"_blank\" rel=\"noopener\">For more info reach out to our team of experts<\/a> who will guide you through the entire progress of taking your ad monetization to a whole new level while improving your Core Web Vitals!<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Same as you dutifully go to the dentist every once in a while, another good habit you should adopt is running regular check-ups on your website\u2019s Core Web Vitals. These metrics help you measure your website\u2019s user experience and can be used to improve your visibility on the search engine result pages. And do you [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":13198,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,22,1,12,20],"tags":[82,46,24,65],"class_list":["post-13195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-news","category-no-category","category-publishers","category-refinery-academy","tag-core-web-vitals","tag-google","tag-programmatic-advertising","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to improve Core Web Vitals - Tips for Publishers | Refinery89<\/title>\n<meta name=\"description\" content=\"Learn some tips on how you can improve your Core Web Vitals to enhance your website&#039;s user experience and your ad revenue!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/refinery89.com\/de\/how-to-improve-core-web-vitals\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to improve Core Web Vitals - Tips for Publishers | Refinery89\" \/>\n<meta property=\"og:description\" content=\"Learn some tips on how you can improve your Core Web Vitals to enhance your website&#039;s user experience and your ad revenue!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/refinery89.com\/de\/how-to-improve-core-web-vitals\/\" \/>\n<meta property=\"og:site_name\" content=\"Refinery89\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Refinery89\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-11T10:09:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-11T10:46:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/refinery89.com\/wp-content\/uploads\/2025\/03\/Blog-Post_How-to-improve-Core-Web-Vitals.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Patricia Sim\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@refinery89\" \/>\n<meta name=\"twitter:site\" content=\"@refinery89\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Sim\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"4\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/how-to-improve-core-web-vitals\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/refinery89.com\\\/how-to-improve-core-web-vitals\\\/\"},\"author\":{\"name\":\"Patricia Sim\u00f3n\",\"@id\":\"https:\\\/\\\/refinery89.com\\\/#\\\/schema\\\/person\\\/73d11fd427b79cf70aa553e3b9d33f7d\"},\"headline\":\"How to improve Core Web Vitals &#8211; 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