{"id":10930,"date":"2024-09-06T17:20:30","date_gmt":"2024-09-06T15:20:30","guid":{"rendered":"https:\/\/refinery89.com\/?page_id=10930"},"modified":"2024-11-28T11:38:00","modified_gmt":"2024-11-28T10:38:00","slug":"primeraedicion-success-story-refinery89","status":"publish","type":"page","link":"https:\/\/refinery89.com\/de\/primeraedicion-success-story-refinery89\/","title":{"rendered":"Primeraedicion | Publisher Success Story | Refinery89"},"content":{"rendered":"
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Erfolgsfall<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Primeraedicion.com.ar<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Der Nachrichten-Website <\/strong>primeraedicion.com.ar dient als digitale Version von Primera Edici\u00f3n, einer Zeitung mit \u00fcber 30 Jahren Geschichte, die sich der Bereitstellung der neuesten Nachrichten f\u00fcr die Regionen Misiones und Corrientes in Argentinien widmet.<\/p>

Primeraedicion.com.ar erh\u00e4lt jeden Monat \u00fcber 4 Million Seitenaufrufen pro Monat<\/strong> und hat eine lange Tradition als Hauptinformationsquelle f\u00fcr die Bewohner der Nordostregion Argentiniens.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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+47%<\/font><\/h3>

Steigerung der Werbeeinnahmen<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Monetarisierungstechnologie<\/h3>

Optimierte<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Die Werbeeinnahmen stiegen um 47 %<\/strong> , da Refinery89 die Struktur und Vereinheitlichung der Monetarisierungseinrichtung \u00fcbernahm, die zuvor zwischen verschiedenen Monetarisierungsl\u00f6sungen aufgeteilt war, bei gleichbleibender Anzahl von Seitenaufrufen. Dies f\u00fchrte auch zu einem Anstieg der direkten Kampagnenvereinbarungen, die zuvor extrem schwer zu verwalten waren.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Startprobleme<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Primeraedicion.com.ar hatte erhebliche Probleme aufgrund der schlechten Platzierung der Anzeigen, mit sich \u00fcberlappenden Anzeigeneinheiten und geringer Leistung. Au\u00dferdem hatten sie Schwierigkeiten bei der Zuweisung ihrer Direktvereinbarungen aufgrund der fehlenden Struktur und der Unkenntnis dar\u00fcber, welche Anzeigeformate von welchem Monetarisierungsanbieter stammten.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Umgesetzte L\u00f6sung<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Wir haben eine umfassende Strategie pr\u00e4sentiert, die es uns erm\u00f6glichte, ihre einzige L\u00f6sung f\u00fcr die Anzeigenschaltung zu werden, die Folgendes umfasste:\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\"<\/figure>

Optimierung der Anzeigenmonetarisierung<\/h3>

Wir haben die Anzeigeneinrichtung gem\u00e4\u00df den Bed\u00fcrfnissen des Publishers vereinheitlicht und organisiert, unterst\u00fctzt von unserem AdOps-Team bei Refinery89. Dies f\u00fchrte zu einer verbesserten Leistung der Website und einer besseren Benutzererfahrung.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Leistungs-Dashboard<\/h3>

Wir haben Primeraedicion.com.ar Zugang zu einem einzigartigen Dashboard gegeben, \u00fcber das sie \u00fcber alles informiert werden konnten, was auf ihrer Website im Zusammenhang mit Werbung geschah.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>

Exklusiver Publisher Success Manager<\/h3>

Ein dedizierter Publisher Success Manager wurde primeraedicion.com.ar zugewiesen, um den Publisher durch den gesamten Optimierungsprozess zu f\u00fchren und vor Ort alle Fragen zu beantworten.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Direktgesch\u00e4fte<\/h3>

Durch die Implementierung einer angemessenen Anzeigemonetarisierungseinrichtung haben wir nicht nur die Einnahmen durch programmatic Advertising in den ersten 3 Monaten gesteigert, sondern auch die Technologie bereitgestellt, um direkte Kampagnen zu verwalten.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"Wir sind sehr zufrieden mit der Arbeit, die Refinery89 f\u00fcr uns geleistet hat; sie haben uns immens dabei geholfen, unsere Einrichtung effizient zu organisieren und mehr Geld mit Werbung zu verdienen.\"<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Bereit, neue H\u00f6hen zu erreichen?
\nLass uns gemeinsam dorthin gelangen.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tLos geht's!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Success Story Primeraedicion.com.ar The news website primeraedicion.com.ar serves as the digital version of Primera Edici\u00f3n, a newspaper with over 30 years of history dedicated to providing the latest news for the Misiones and Corrientes regions in Argentina. Primeraedicion.com.ar receives over 4 million page views every month and holds a long-standing tradition as the primary information […]<\/p>\n","protected":false},"author":7,"featured_media":11102,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-10930","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nPrimeraedicion | Publisher Success Story | Refinery89<\/title>\n<meta name=\"description\" content=\"Check out how we helped primeraedicion.com.ar optimize their revenue stream with a customized monetization setup for the site!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/refinery89.com\/de\/primeraedicion-success-story-refinery89\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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